The first two performance highlights are from Rick Ross at Fader Magazines The Fader Fort. The showcase, which was sponsored by Converse and Vitamin Water, had a four-day line up that consisted of SBTKRT, Santigold, and etc. Not only was Rick Ross a surprise guest, but he also brought the showcase to an end. The first video shows Ross performing Hustlin from his album Port of Miami . The song was one of Ross first singles in the mainstream musical sphere. With the second video, Ross performs BMF, from his latest project, Teflon Don.
Highlight number three, comes again from The Fader Fort with Los Angeles based emcee Kendrick Lamar. Lamar, has created a tremendous buzz for himself in and out of the West Coast with nothing but mixtapes, and independent albums on his discography. The emcee along with fellow Black Hippy members Ab-Soul, Jay Rock and Schoolboy Q headlined the second night of The Fader Fort, and this video is from that set.
Here, we see Lamar performing Hiii Power, from his latest project Section 80. Instead of performing with theatrics, Lamar opts to do a solo performance, which really gives listeners the ability to feel and hear all the deep concepts within the song. We hear Lamar speak about self-enlightenment through reflection, about historic figures from past and present, and about being rich in body and mind.
Another performance came from New Zealand bred vocalist Kimbra in the form of her debut single, Settle Down. Kimbra performed the song at The Spotify House. The song, which is from Kimbras debut album, Vows, is a very relatable song and what makes this performance cool is the way she created new version that was different than the original.
The Bad Rabbits make up two different spots with their set at La Zona Rosa and 512 Upstairs. The group, which is a fusion of rock and hip-hop, performed two songs from their discography and even incorporated slight dance moves or footwork rather into their performance.
European artists, vocalist Alice Russell and producer Quantic, are on the brink of releasing their upcoming album, Look Around The Corner, next month. While at SXSW, the two performed music from the album and take two spots performance spots. The duo performed the album’s title track as well as, Somebodys Gonna Love You. The two are backed by Bay Area based band, The Park, as well as Russell background singer on the strings.
In my write-up about SXSW, I hinted at the SBTKRT performance at Fader Fort, however, heres the video. Despite not being real close to the stage, you can hear the music and the remix that SBTKRT creates on the stage.
Another highlight would have to go to Jay-Z who performed music from his whole discography. Jay-Z performed during the Interactive Festival, and not the music festival but, the video was streamed online. Heres one of my favorite parts with a few songs mixed in.